North Tyneside’s Shoptimised Secures ‘Significant’ LDC Investment
The 40-strong ecommerce software firm, founded in 2018, helps brands sell more by improving how their products are listed and advertised.
- LDC, the private equity arm of Lloyds Banking Group, has invested in Shoptimised.
- The business provides price comparison and product feed software.
- It has clients around the world and a team of around 40.
North Tyneside martech business Shoptimised has secured what it describes as a significant investment from LDC, the private equity arm of Lloyds Banking Group, to support its growth strategy.
What it does
Shoptimised has been one of the region’s best-known tech businesses since it emerged in 2018. Its price comparison software helps ecommerce brands sell more online, using automation, data optimisation and AI to improve how their products are listed and advertised across digital channels.
A global client base
The company now has clients around the world and a team of around 40 people. The investment is expected to support further growth from its North East base.
